Google Ads guMCP Server

Tools

• List Campaigns

  Get all campaigns with filtering by status, type, date ranges, and performance metrics

• Get Campaign

  Retrieve specific campaign details by ID with optional performance metrics

• List Asset Groups

  Get all asset groups with filtering by campaign, status, and performance metrics

• Get Asset Group

  Retrieve specific asset group details by ID with optional performance metrics

• Get Account

  Retrieve account-level information and settings

• Update Campaign

  Modify campaign properties like name, status, budget settings, and bidding strategy

• Update Asset Group

  Modify asset group properties like name, status, and bid amounts

• List Negative Keywords

  Get negative keywords from shared sets or specific asset groups

• Get Low Quality Score Keywords

  List all keywords with Quality Score below a specified threshold for optimization opportunities

• Get Overspent Campaigns

  Find campaigns that exceeded their daily budget in the last X days for budget optimization