What SEO data does the agent use?

DataForSEO is the default research tool for this agent, and it is attached when you click Use this agent. It covers keyword volume, difficulty, CPC, competitors, SERPs, and backlinks. It is included with Gumloop, needs no account or API key of your own, and is billed in Gumloop credits.

Can I use Semrush or Ahrefs instead?

Yes. Both Semrush and Ahrefs work with this agent if you connect them with your own API key, and queries then draw on your own API limits rather than Gumloop credits. The agent also works with any SEO research tool that exposes an MCP server, and if your tool does not publish one, you can build your own on Gumloop and connect it in minutes.

Do I need my own SEO tool subscription?

No. DataForSEO is included with Gumloop and covers keyword volume, difficulty, competitors, and backlinks with no account of your own, billed in Gumloop credits. Tools like Semrush and Ahrefs remain optional add-ons that need your own plan with API access.

How does the agent rank keyword opportunities?

By default it sorts by an opportunity score of volume × (100 - KD), a balance of search volume against keyword difficulty. The math is shown next to every list, and you can ask it to re-rank by CPC, intent, or any column you care about.

Can I export the keyword lists?

Yes. Connect Google Sheets, Google Docs, or Notion as additional tools and the agent will push results there directly. Or just copy the table out of chat. It’s standard Markdown.

How does the agent decide what to query?

It follows a defined workflow: confirm the target domain, run the cheapest informative query first, then progressively narrow based on what you ask. It avoids burning API credits on broad sweeps when a focused query gets the same answer.

SEO keyword research agent

Outrank your competitors with an SEO keyword research agent

Name: SEO keyword research agent
Author: Gumloop

Use the SEO keyword research agent to connect your tools, analyze your site, and find the keywords worth ranking for.

Book a demo

Works with

Explore 100+ integrations

Trusted by leading teams

Case study

Make it yours

Start with a working agent, then shape it to your team

The SEO keyword research agent comes set up with these apps, instructions, and prompts. Change any of them once it's in your workspace.

Apps it connects to

DataForSEO
Google Search Console

Instructions it follows

Show ranking mathAlways show the opportunity-score math (volume × (100 - KD)) next to keyword lists so the user can audit the ranking.
Cap initial result setsReturn at most 25 keywords by default. Only return more if the user explicitly asks for a longer list.
Flag low-confidence dataIf a keyword has very low volume or missing KD, call it out instead of presenting it as a recommendation.

Try asking

Pull the top organic keywords for acme.com.
Run a keyword gap analysis between acme.com and monday.com.
Find low-difficulty informational keywords around “sprint planning.”
Surface rising keywords in the project management category.

Skip the keyword research grind

What used to take hours of dashboards, exports, and spreadsheet math now runs in one chat.

Without Gumloop

With Gumloop

Without vs. With Gumloop

You jump between five keyword research tabs, then paste numbers into a spreadsheet to compare them.

Ask once. Get a ranked keyword table back in the same chat, with no exports or dashboards.

Volume and difficulty numbers don't tell you which keywords are actually winnable for your domain.

Every list is scored by volume × (100 - KD), with the math shown so you can audit the ranking.

Running a competitor gap analysis means downloading two CSVs and writing your own VLOOKUPs.

One prompt: "gap vs competitor.com." Back come the keywords they rank for that you don't.

You authorize five SEO tools and still have to teach each one your brand, ICP, and what "winnable" looks like for your site.

Tell the agent once. It carries your brand context and ICP into every keyword query.

What is the SEO keyword research agent?

The Gumloop SEO keyword research agent is an AI assistant that runs keyword research workflows for you. Give it a domain or a seed term, and it pulls top organic keywords, runs competitor gap analysis, classifies search intent, and surfaces the keywords with the best volume-to-difficulty ratio.

It plugs into the SEO research tools you already use, runs the same reports a senior SEO would run, and presents the output as a ranked table with the math shown. No SQL, no juggling six tabs, no copy-pasting between reports and a spreadsheet.

This template is a starting point. The agent is fully customizable: chat to refine its instructions, add new tools, or rewrite its skills mid-conversation. Authorize Google Search Console for your own first-party data, and tell it about your brand, ICP, and target audience. The more context you feed it, the sharper its recommendations get.

What you can do with the SEO keyword research agent

Workflows the agent handles out of the box.

Keyword discovery from a seed or domain

Hand it a topic, a competitor domain, or your own site. It pulls high-opportunity keywords ranked by volume × (100 - KD).

Competitor gap analysis

Compare two domains and surface the keywords your competitors rank for that you don’t, with positions, volume, and difficulty.

Search intent classification

Groups results by informational, navigational, commercial, and transactional intent so you can match content type to query.

Trend and seasonality detection

Surfaces rising and declining keywords so your content calendar leans into momentum instead of fighting it.

Opportunity-ranked output, every time

Every keyword list is ranked, scored, and annotated. The agent shows the ranking logic instead of hiding it behind a number.

How to use the SEO keyword research agent

Get from landing page to live agent in a few clicks.

1
Click "Use this agent"
A preconfigured agent is created in your Gumloop workspace with the right tools attached and the right system prompt loaded. Takes a few seconds.
2
Connect your SEO data source
Authorize the SEO research tool you already use. The agent uses your account so the data you get back matches what you’d see in your dashboard.
3
Tell it your domain or seed term
Drop a domain or topic in chat. The agent runs the right queries and returns a ranked table with the opportunity-score math shown.

SEO keyword research agent use cases

Real workflows teams run with this agent.

Finding quick organic wins for a new site

Pull your domain’s current top organic keywords, filter to KD < 40, and rank by volume. The agent flags terms you can realistically reach page 1 on this quarter.

Sizing up a competitor before a relaunch

Hand it a competitor’s domain. Get back their top organic keywords, ranking positions, and a gap list showing what they own that you don’t.

Planning a content calendar around real intent

Give it a topic cluster. It returns keywords grouped by intent so blog posts, product pages, and templates each map to the right query type.

Catching seasonality before your competitors do

Ask the agent to surface rising keywords in your category. It pulls trend data and highlights terms with momentum so you can publish before the peak.

Why use Gumloop for the SEO keyword research agent

Preconfigured for keyword research

No agent setup and no API keys. Keyword data is included with Gumloop, so the agent runs out of the box.

Reasoning that’s shown, not hidden

Every keyword list ships with the ranking math and the database used. You can audit every recommendation.

Customize as you chat

Refine the agent’s instructions, add new tools, or rewrite its skills mid-conversation. Follow-ups happen in-thread, with no leaving the chat to configure or export.

Plug in your own data and context

Authorize Google Search Console for first-party performance signals, and tell the agent about your brand, ICP, and target audience. More context, sharper recommendations.