5 best Gong alternatives I've tested in 2026

It helped define the category, giving sales teams a way to record conversations and turn customer interactions into actionable coaching insights with AI.

But the market has evolved.

Today, many teams expect their conversation intelligence platform to do more. Depending on how your business operates, you might be looking for a platform that's easier to roll out, fits your budget more comfortably, supports customer success as well as sales, or helps automate more of the work that happens after every customer conversation.

The biggest takeaway for me was that comparing Gong alternatives isn't always a like-for-like exercise. Some platforms focus on conversation intelligence, while others use AI to solve a much broader set of customer-facing challenges.

With that in mind, here's how the five platforms compare and where I think each one stands out…

What to look for in a Gong alternative

The biggest challenge when comparing Gong alternatives is deciding what you're actually looking for. These platforms overlap in some areas, but they're built with different teams and priorities in mind. If you're already evaluating AI sales agents or comparing the best sales automation tools, you'll quickly notice that conversation intelligence is now just one part of a much broader AI-powered sales stack.

I purposefully didn’t look for the platform with the longest feature list, and istead focused on the areas that are most likely to influence your decision.

• Conversation intelligence: How well does the platform capture conversations, surface insights, and support coaching or deal analysis?
• Best fit: Is it designed primarily for sales, customer success, support teams, or a broader mix of users?
• Ease of setup: How quickly can teams get up and running, and how easy is the platform to manage?
• Call recording, transcription, and AI summaries: How well does it capture conversations and turn them into useful insights?
• Automation and workflows: Can it automate follow-up tasks, CRM updates, or other work after meetings?
• Integrations: How well does it connect with CRMs and the rest of your existing tech stack?
• Scalability: Can it support growing teams without becoming difficult to manage?
• Pricing: Are pricing plans transparent, flexible, and appropriate for different business sizes?
• Support and reliability: What level of customer support is available, and how do existing customers rate the platform?

5 best Gong alternatives and competitors in 2026

Conversation intelligence is now just one part of a much broader AI ecosystem. If you've been exploring the best AI apps or learning more about agentic AI tools, you'll have seen how quickly these capabilities are converging.

The five platforms below all take a different approach, so I've focused on where each one stands out, who it's best suited to, and the trade-offs to consider.

Here are the top Gong alternatives:

1. Avoma
2. Attention AI
3. Fin
4. Airspeed AI
5. Aircall

Alright, lets go over each one.

1. Avoma

• ‍Best for: Sales teams that want conversation intelligence without enterprise complexity‍
• Pricing: Starts at $39/user/month (AI Meeting Assistant), with additional Conversation Intelligence and Revenue Intelligence modules available‍
• What I like:Strong meeting intelligence alongside conversation insights

Out of all the Gong alternatives I looked at, Avoma felt like one of the closest competitors. It covers many of the same conversation intelligence fundamentals, but packages them in a way that feels more accessible for smaller and growing teams.

At its core, Avoma combines AI meeting assistance with conversation and revenue intelligence. It's designed for customer-facing teams that want to automate note-taking, coaching, CRM updates, and meeting follow-up without investing in a large enterprise platform.

Like Gong, Avoma records and transcribes customer conversations before using AI to generate summaries, action items, and searchable insights. 

Where it starts to differ is in its modular approach. Teams can begin with AI meeting assistance and add conversation intelligence or revenue intelligence features as their needs grow, rather than committing to a single enterprise platform from day one.

Why choose Avoma over Gong

I'd recommend Avoma for teams that want many of Gong's core capabilities without necessarily needing the depth or complexity of a full enterprise revenue intelligence platform. 

Its modular pricing also makes it easier to adopt gradually, which could appeal to startups and growing sales organizations that aren't ready for a larger upfront investment.

Avoma pros and cons

Pros:

• Modular pricing lets teams pay for the capabilities they need
• Strong AI meeting assistant with conversation and revenue intelligence available as add-ons
• Good CRM integrations and meeting automation features

Cons:

• Some advanced conversation intelligence features require additional paid modules
• Many reviewers mention that transcription accuracy can vary depending on audio quality or speaker accents

Avoma pricing

Here are Avoma's pricing plans:

• Startup: $29/month per recorder seat with unlimited AI meeting assistant (up to 25 paid seats)
• Organization: $39/month per recorder seat with custom AI notes and group scheduling (up to 100 paid seats)
• Enterprise: $39/month per recorder seat, billed annually, with advanced compliance and access controls
• Conversation Intelligence: $35/month per seat as an add-on
• Revenue Intelligence: $35/month per seat as an add-on
• Lead Router: $25/month per seat as an add-on

If you want to learn more about what each plan has to offer, you can check out the pricing page.

Avoma reviews

Here's what customers of Avoma rate the platform on third-party review sites:

• G2: 4.6 out of 5 star rating (from +1,362 user reviews)
• Capterra: 4.8 out of 5 star rating (from +6 user reviews)

Review sentiment is overwhelmingly positive, with AI-generated meeting notes, conversation insights, and ease of adoption appearing consistently across customer feedback. A small number of reviewers mention that transcription accuracy can vary depending on audio quality or that some advanced features take time to get familiar with.

2. Attention AI

• ‍Best for: Revenue teams that want to automate CRM updates and sales workflows‍
• Pricing: Contact sales‍
• What I like: Highly customizable AI workflows and scorecards

Attention AI is built with a different goal in mind.

It doesn’t simply analyze sales calls. It's designed to turn those conversations into actions by automatically updating CRM records, triggering workflows, and surfacing coaching opportunities.

It's built primarily for B2B sales and revenue teams that want to spend less time on manual admin. 

Alongside call recording and AI-generated summaries, Attention focuses heavily on revenue execution, helping teams keep CRM data accurate while giving managers better visibility into pipeline health and rep performance.

Attention AI still records, transcribes, and analyzes customer conversations, but much more of its value comes after the meeting ends. AI automatically updates CRM records, scores calls against custom sales methodologies, and triggers follow-up actions, helping sales teams spend less time on admin and more time selling.

Why choose Attention AI over Gong

Attention AI makes the most sense for sales organizations that want conversation intelligence to drive more of their day-to-day workflows. 

If your team spends too much time updating CRM records or managing sales admin after calls, Attention's automation capabilities could deliver more value than a traditional conversation intelligence platform alone.

Attention AI pros and cons

Pros:

• Powerful CRM automation and AI-driven data capture
• Flexible scorecards and coaching workflows
• Strong integrations with leading CRMs and meeting platforms

Cons:

• Pricing isn't publicly available
• Some reviewers mention that more advanced workflows can take time to configure, while others report occasional delays before recordings and AI insights are processed

Attention AI pricing

Attention AI doesn't publish its pricing publicly. 

If you're interested in the platform, you'll need to contact the sales team for a custom quote based on your organization's size and requirements.

Attention AI reviews

Here's what customers of Attention AI rate the platform on third-party review sites:

• G2: 4.6 out of 5 star rating (from +67 user reviews)
• Capterra: No reviews on the Capterra profile at the time of writing

Across the available reviews, automated CRM updates and AI meeting summaries emerge as the platform's biggest strengths.

Most of the trade-offs involve configuring more advanced automations and occasional delays before call recordings or insights become available.

3. Fin

• ‍Best for: Customer support teams looking to automate customer conversations with AI‍
• Pricing: Starts from $0.99 per Fin resolution (with advanced plans available)‍
• What I like: Purpose-built AI customer support agent

Fin isn't a direct replacement for Gong, but I still think it's worth considering if your priorities have shifted beyond conversation intelligence.

Rather than helping sales teams analyze customer calls, Fin is designed to resolve customer questions automatically using AI.

Developed by Intercom, Fin acts as an AI support agent that can answer questions, resolve issues, and hand conversations to human agents when needed. For businesses focused on customer support not sales coaching, it's solving a very different problem.

Instead of recording and analyzing conversations after they happen, Fin joins the conversation itself. 

It draws on your existing help center, documentation, and knowledge base to answer customer questions in real time, while escalating more complex issues to human agents when required.

Why choose Fin over Gong

I'd only recommend Fin over Gong if your biggest challenge isn't necessarily understanding sales conversations but managing customer support at scale. 

Teams investing heavily in AI-powered customer service may get far more value from automating customer interactions than adding another conversation intelligence platform.

Fin pros and cons

Pros:

• Fast AI-powered customer support
• Integrates closely with the Intercom platform
• Usage-based pricing scales with customer demand

Cons:

• Not designed for sales coaching or revenue intelligence
• Works best for organizations already using the Intercom ecosystem

Fin pricing

Here is how Fin's pricing works:

• Fin with your current helpdesk: $0.99 per outcome, with a 50 outcome per month minimum
• Fin with Intercom: From $0.99 per outcome, plus $19 per helpdesk seat per month
• Pro add-on: $99 for analysis of 1,000 conversations per month
• Copilot add-on: $35 per user per month

Fin uses a usage-based pricing model. If your support volume fluctuates throughout the year, this can be more flexible than a traditional per-seat subscription, although costs will naturally scale as AI resolves more customer conversations.

If you want to learn more about what each plan has to offer, you can check out the pricing page.

Fin reviews

Here's what customers of Fin rate the platform on third-party review sites:

• G2: 4.5 out of 5 star rating (from +3,880 user reviews)
• Capterra: 4.6 out of 5 star rating (from +18 user reviews)

Customer feedback consistently highlights how quickly Fin can resolve routine support queries and reduce agent workload. 

The most common trade-offs concern getting the best results from your knowledge base and the fact that Fin is designed specifically for customer support, not for broader conversation intelligence.

4. Airspeed AI

• ‍Best for: Revenue teams that want AI to automate post-call execution‍
• Pricing: Contact sales‍
• What I like: Strong CRM automation and coaching capabilities

Airspeed AI takes a slightly different approach to Gong.

Instead of focusing primarily on conversation intelligence, it's designed around revenue execution, helping sales teams turn conversations into actions automatically.

The platform combines call intelligence, CRM automation, AI coaching, and AI agents in a single workflow. Instead of simply showing what happened during a customer conversation, Airspeed focuses on what should happen next.

Every sales call is recorded, transcribed, and processed using AI. 

Then, the platform automatically updates your CRM, generates follow-up emails, scores calls against your sales methodology, and surfaces coaching opportunities. Airspeed's AI agents can also monitor deals, identify risks, and recommend the next actions, reducing the amount of manual work reps need to do after every meeting.

Why choose Airspeed AI over Gong

I'd recommend Airspeed AI if your team wants to spend less time acting on conversation insights and more time letting AI handle the follow-up work. 

For organizations where CRM updates, coaching, and post-call admin create a significant burden, Airspeed offers a more execution-focused approach than a traditional revenue intelligence platform.

Airspeed AI pros and cons

Pros

• AI agents automate CRM updates and post-call tasks
• Strong revenue execution features that go beyond conversation insights
• Built specifically for revenue teams with sales coaching and deal management in mind

Cons

• Pricing isn't publicly available
• Better suited to established revenue teams than businesses looking for a simple meeting assistant

Airspeed AI pricing

Airspeed AI doesn't publish its pricing publicly.

If you're interested in the platform, you'll need to contact the sales team for a tailored quote based on your organization's size, team structure, and requirements.

Airspeed AI reviews

Here's what customers of Airspeed AI rate the platform on third-party review sites:

• G2: 4.9 out of 5 star rating (from +46 user reviews)
• Capterra: No reviews on the Capterra profile at the time of writing

Early customer feedback often highlights Airspeed's AI agents, coaching capabilities, and ability to reduce manual sales admin. Some trade-offs include the platform's enterprise focus and the lack of publicly available pricing, which can make it harder for buyers to compare costs upfront.

5. Aircall

• ‍Best for: Sales and support teams looking for a cloud phone system with AI conversation insights‍
• Pricing: Starts at $30 per license/month
• What I like: Combines business telephony with AI conversation insights

Unlike most of the other platforms on this list, Aircall starts with business calling rather than conversation intelligence.

It combines a cloud-based phone system with AI-powered call summaries, analytics, and coaching tools, making it a good fit for teams that want to manage customer conversations and communications all on the same platform.

It's designed for sales and support teams that spend a significant part of their day on the phone. Alongside call management features, Aircall helps teams capture insights, automate notes, and keep CRM records up to date.

Aircall routes inbound and outbound business calls through its cloud phone platform before using AI to generate call summaries, extract key information, and suggest follow-up actions. 

It also integrates with popular CRM and help desk platforms, helping teams keep customer records updated without relying on manual note-taking.

Why choose Aircall over Gong

If your business is looking for a modern phone system as well as AI conversation insights, Aircall is the ideal fit.

Aircall doesn’t add conversation intelligence to an existing calling platform; it combines both in a single solution, which could make it a better fit for smaller teams or businesses replacing their telephony software.

Aircall pros and cons

Pros:

• Cloud phone system and AI conversation insights in one platform
• Extensive CRM and customer support integrations
• Easy to deploy and scale across growing teams

Cons:

• Less focused on advanced revenue intelligence than Gong
• Some AI functionality is only available on higher-tier plans

Aircall pricing

Here are Aircall's pricing plans:

• ‍Essentials: Starts at $30 per license/month
• Professional: Starts at $50 per license/month
• Custom: Contact sales

A free trial is available, and AI features are available on eligible plans.

Check out Aircall's pricing.

Aircall reviews

Here's what customers of Aircall rate the platform on third-party review sites:

• G2: 4.4 out of 5 star rating (from +1,610 user reviews)
• Capterra: 4.2 out of 5 star rating (from +462 user reviews)

Reviews frequently mention Aircall's ease of deployment, intuitive interface, and wide range of integrations. Some customers report occasional call quality issues depending on network conditions, while others note that access to more advanced AI features depends on the pricing plan.

Which Gong alternative should you choose?

By this point, you've probably already got a good idea of which platform feels like the best fit.

The key is choosing the one that aligns with the way your team actually works, rather than the one with the longest feature list.

Conversation intelligence has evolved quickly over the last few years, and it's no longer the only capability teams should be evaluating. The right platform should fit the way your business sells, supports customers, and automates work today, while giving you room to grow as AI continues to reshape those workflows.

If your evaluation goes beyond conversation intelligence, it's worth exploring how AI can automate the rest of your workflows too. Whether you're comparing AI workflow automation tools, looking for real-world workflow automation examples, or learning how to build agentic AI workflows, understanding the bigger picture can help you choose a platform that fits your long-term strategy, not just your immediate needs.