Ultimate Brand Marketing Workflows: How Top Brands Automate Creative Insights

Social platforms like TikTok, Reddit, and Meta’s Ads are gold mines for brand insight - they reveal what people care about, what competitors are testing, and where attention is shifting. The problem is scale. There’s just too much content, moving too fast, for anyone to realistically keep up. Unless you’re paying someone to scroll TikTok and log creative trends all day (the Gen Z dream job, but not exactly scalable), most of that insight gets lost.

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After working with brand marketing teams across several industries, I’ve narrowed in on three workflows that deliver real value. They help teams surface insights faster, spot creative trends earlier, and make better decisions with less guesswork - all while turning that data into clean, branded reports you can actually use.

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TikTok Hashtag Analysis

Social trends move fast - sometimes too fast for manual tracking. This workflow makes it simple to stay ahead. You drop in a hashtag and choose how many posts to analyze.

Gumloop then grabs the top videos for that hashtag and runs them through Gemini’s video analysis, identifying creative patterns like visual hooks, editing rhythm, and tone. It pairs those insights with engagement metrics to pinpoint what’s performing and what isn’t.

The output is a clear, branded report showing trending styles, creative tips, and what your team can learn from what’s resonating across TikTok - all formatted automatically in your company’s colors and logo.

Click here to copy this template for yourself.

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Competitor Paid Ads Analyzer

Keeping tabs on competitor ad strategies is usually messy and manual - but this workflow automates the entire process. Just input a competitor’s Facebook Page and pick a date range.

It pulls their active ads from Meta’s Ad Library, then uses AI to break down the content: what formats they’re running (video, carousel, static), their messaging, CTAs, and recurring creative themes.

The result is a detailed visual report that highlights your competitors’ paid strategies and offers practical takeaways for your next campaign - whether that means testing new ad types or adjusting your spend allocation.

Click here to copy this template for yourself.

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Reddit Brand Analysis

Reddit is where the most honest conversations about brands happen - but finding and making sense of them manually is tough. This workflow automates that process.

You start by giving it a search query, like your brand name or a product keyword. It scans Reddit for posts mentioning that term, pulls them together, and runs an AI conversation analysis on the results.

What you get back is a sentiment and insights report showing how people are talking about your brand, which subreddits you appear in, recurring themes, and competitive mentions. It’s like having an always-on brand pulse tracker, automatically formatted into a clean, shareable report.

Click here to copy this template for yourself.